NLEP NAMES NEW DIRECTOR OF MARKETING & COMMUNICATION

FOR IMMEDIATE RELEASE

Monday, February 26, 2024

SHREVEPORT, La. –North Louisiana Economic Partnership (NLEP) is pleased to announce that Lanier Thibodeaux has joined the organization as Director of Marketing and Communication. Lanier brings over twelve years of experience in marketing strategy, communications, social media planning, media relations, proposal writing and project management to NLEP.

NLEP will soon be introducing a new five-year strategic plan that identifies target industries for growth and attraction initiatives, as well strategies to market its assets and resources. The Director of Marketing and Communication will work closely with the Business Development team as they develop a marketing plan to complement the new strategic plan.

“Lanier’s experience with the private sector, and her innate understanding that economic development at its core is all about marketing, will be invaluable to our team’s ability to meet its mission and her future success in this role,” said NLEP CEO Justyn Dixon.

Prior to joining NLEP, Lanier held various marketing roles, including Retail Marketing Director at GMFS LLC, Market Development Senior Associate at KPMG, and Account Executive at Romph Pou Agency. Lanier’s experience in marketing, public relations, and brand management aligns well with the objectives of NLEP and the requirements of the position.

“I am eager to collaborate with the team to develop and implement effective strategies that will showcase the exceptional assets of the region and attract new businesses,” said Lanier Thibodeaux. “NLEP plays a crucial role in driving economic development in North Louisiana, and I am excited to leverage my experience to support its mission.”

 

About North Louisiana Economic Partnership

North Louisiana Economic Partnership, an Accredited Economic Development Organization, provides professional economic development services to an 11-parish region of North Louisiana, including lead generation and prospect management. Its mission is to be a catalyst and connector advancing economic growth in the region. Visit nlep.org for more information.

 

Media Contact: Angie White, Chief Operating Officer, North Louisiana Economic Partnership

awhite@nlep.org

318.464.7683